On April 15, 2021, move towards newness and innovation——New Rock Home Furnishing The headquarters inauguration ceremony and 2021 strategy conference were held grandly in Foshan, Guangdong.
Mr. He Chengjian, Chairman of New Jincheng Group, Mr. Luo Jintang, Chief Supervisor of New Jincheng Group, Ms. Chen Xuemei, President of New Jincheng Group, Mr. Mu Jun, General Manager of New Yansu Manufacturing Base, and Mr. Chen Cong, General Manager of New Yansu Smart Home , Mr. Dai Huizhao, general manager of Xinyansu Integrated Home Furnishing, and other senior leaders attended this event. Mr. Chen Huan, President of the Guangdong Ceramics Association, Mr. Gong Wei, Secretary-General of the China Building and Sanitary Ceramics Association, Mr. Iolo Tomassoni, a well-known Italian architectural and interior designer, Mr. Wang Xin, President of the Golden Mantis Design Branch and other industry leaders and designers Big names, nearly 30 media including NetEase News, Sina Home, Tencent Home, etc., and about 400 people attended the event to witness the important moment of Xinyansu.
Inauguration Ceremony
International headquarters, shocking opening
▲Mr. He Chengjian, Chairman of New Jincheng Group, delivers a speech
Amid much anticipation and attention, the inauguration ceremony of New Yansu Home headquarters kicked off in Foshan Smart New City , at the ceremony, Mr. He Chengjian, Chairman of New Jincheng Group, expressed a warm welcome to the leaders, guests, and dealers present, and concluded New Yansu Home Furnishings Since its establishment, it has grown steadily step by step. At the same time, it also shows that the group will take the brand development route as the basis, solid research and development, team building, and firm determination to make the market bigger and stronger.
▲Speech by Chen Huan, President of Guangdong Ceramics Association
President Chen Huan of the Guangdong Ceramics Association pointed out in his speech that slate slabs will definitely be able to enter the homes of ordinary people in the near future. Xinyansu Home Furnishings highly recognized its outstanding achievements in the field of slate decoration, and xin Yansu Home Furnishing has high hopes for making greater contributions to the development of the stone slab decoration industry, and hopes thatNew Yansu Home Furnishing To become the weathervane of the slate brand, become the leader of the slate brand, and continuously promote the development of slate customized home furnishings.
▲ Mr. Chen Cong, General Manager of Xinyansu Smart Home
After the speech, Mr. Chen Cong, general manager of Xinyansu Smart Home, launched the Slate Pan-Home Application Standard Alliance. From the R&D and manufacturing of slate slabs to practical application, all links in between have not yet been standardized and systematized. The Slate Pan Home Standardization Alliance is based on promoting the development of the entire slate industry chain and the common interests of all parties in the alliance to enhance technological innovation in the slate industry. capabilities, space application capabilities and terminal slate market penetration, forming a cross-industry cooperative organization with complementary advantages and benefit sharing.
▲Launching Ceremony of Slate Pan-Home Application Standard Alliance
Poly Real Estate, Zhongnan Land, Aoyuan Real Estate, Golden Mantis Design Institute, Oppein, Shangpin Home Delivery, Hanli Home Furnishing, Dynasty Furniture and many other well-known real estate, home decoration design companies, home decoration customization companies, furniture companies, Jointly launch the standard ceremony for the pan-home application of slate, jointly promote the healthy development of the entire slate industry chain, and enhance the technological innovation capabilities, space application capabilities and terminal slate market penetration of the slate industry.
▲Headquarters opening ceremony
After the festive lion-awakening eye-dotting ceremony, the inauguration ceremony reached its climax. Mr. He Chengjian, chairman of the group, brought leaders and guests to the stage to start the gilded sand launch ceremony. As the gilded sand with beautiful meanings was slowly injected, it marked The development of New Yansu Home Furnishings has entered a new beginning.
▲New Yansu Headquarters Unveiled
After the opening ceremony, the new Yansu Slate Art Experience Center was officially unveiled. The guests entered the exhibition hall to visit under the guidance of the staff. At present, the New Rock Slab Experience Center is the largest slate exhibition hall in the entire industry with the most extensive use of slate and the most complete supporting facilities. It covers a conceptual life hall, a commercial application hall, a product experience hall, a design creation hall, etc., integrating Product display and application are integrated, fully demonstrating the wide application of slate as the "king of cross-borders", and also proving it with productsNew Yansu Home Furnishing’s brand strength.
▲The exhibition hall attracts people to stop and watch
In addition to many creative and imaginative rock slab products, the new exhibition hall has launched the 3MM ultra-thin rock slab, which not only has the characteristics of "large, thin, light, soft and beautiful", but also has high-quality physical properties, greatly Meet the breadth of home applications and designs, creating unlimited possibilities for space. Once launched, it has been highly sought after by customers, and the new product has been highly praised for its good appearance.
Strategy Press Conference
Strategic upgrade, opening a new era
▲Mr. He Chengjian, Chairman of New Jincheng Group, delivers a speech
At the strategic meeting, Mr. He Chengjian, chairman of New Jincheng Group, took the lead in delivering a speech. He said that the gap in high-end consumption still exists and is huge. New Rock Home FurnishingThrough its strong manufacturing capabilities and high-end customized design service capabilities, it provides comprehensive services integrating high-end customized design and production with slate as the core, using production and Services create value for society and partners.
▲ Mr. Gong Wei, Secretary General of China Building and Sanitary Ceramics Association, delivered a speech
In his speech, Mr. Gong Wei, Secretary-General of the China Building and Sanitary Ceramics Association, reviewed the development of slate in the past year, and based on the current development status of slate, he analyzed the current situation of the slate industry and believed that the future of slate will be very healthy. , which also means that as consumption concepts change, consumers pay more attention to product design and experience. Dealers cannot sell products through traditional models and must innovatively seek new developments. At the same time, it is affirmed New Rock Home Furnishing's innovation on the road of building the slate industry.
▲New Rock Element Home FurnishingBrand General Manager Chen Cong
At the meeting, New Yansu Home Furnishing brand general manager Mr. Chen Cong focused on the current situation of slateAs well as future market development trends, in-depth analysis from the aspects of production equipment, composite processing, product policy, brand promotion, business school training, design channels, etc.New Yansu Home Furnishing's brand strategic layout, and proposed a new strategic deployment for 2021, with 6 major empowerments and 4 cooperation models, taking the initiative to help terminal stores use channels faster, better and wider, and quickly Seize the market.
2021 new product release, "Yan" is in charge
▲Zeng Junhua, Chief Officer of New Rock Products
New Yansu Home Furnishing The reason why it can quickly occupy the high point of the rock slab customization industry is that it has Not to mention its outstanding product advantages. At this meeting, Zeng Junhua, chief officer of Xinyansu Products, analyzed the current consumer needs from multiple popular super IP brands, indicating that Xinyansu feels the needs of young people with the hearts of young people, and uses decoration, functionality, and plate-based The design features satisfy the new generation of young people’s demand for quality and their pursuit of good looks.
▲New Rock Element HomeSpace Customization Design Manager Ye Ruoxian
New Yansu Custom Home Space Customization Manager Ye Ruoxian gave a wonderful Kujiale software video presentation on new product color applications and rock slab complete customization design, from a quick search engine for house types to quick matching of smart design for the whole house. One-click slate paving helps designers quickly produce drawings and empowers terminal stores to improve customer experience.
Gathering of big names, cross-border collaboration
▲Wang Xin, Branch Director of Golden Mantis Design Institute
In recent years, complete customization has become popular in the high-end customization market. As a new material, slate has high-quality physical properties and aesthetic properties, so personalized design is particularly important in the slate customization industry. The president of Golden Mantis Architectural Decoration Group, one of the "Top Ten Interior Design Agencies in China", brought a multi-dimensional discussion on the design application of slate and decoration, allowing dealers to better understand how to intelligently create a better life through design.
▲The well-known Italian architecture and interior designer EOLO TOMASSONI
For this strategic meeting, EOLO TOMASSONI, a well-known Italian architectural and interior designer, was specially invited to help out. From the origin of slate, the prospects of the application of slate in the home furnishing field, and the terminal use of slate in home decoration and industrial equipment. Application difficulties, slate home design and other aspects will be shared. International cutting-edge design information will bring a collision of international trend design thinking to the scene.
Look far ahead and work together to win
▲Excellent dealers share
With the announcement of brand policies and the sharing of on-site cases of outstanding dealers, the meeting reached a climax. Xinyansu is full of strength. From products to services, from investment promotion to business maintenance, every step is taken steadily and moves forward steadily and powerfully. I believe that all customers who join Xinyansu can win wealth; I believe that the majority of users who use Xinyansu products can deeply experience the high-end and quality living space shaped by rock slabs.
Move towards the new and innovate——New Yansu Home Furnishing Headquarters Inauguration Ceremony and 2021 Strategy Conference ended successfully with the shining stars. Since the establishment of the brand, Xinyansu Home Furnishing has become an innovator, pioneer, and pioneer in the industry with rapid development momentum. The leader and demonstrator, in the future, New Yansu Home Furnishing will rely on its strong production base, high-quality products and The unremitting spirit of innovation composes a new era of customized slate home furnishings.
